My goal when I embarked on the online craft path was to make what I love and share. My family (few females) are probably sick of receiving my creations and now, unless they ask, they get nothing made by me. (Right now I am making the boys hats with beards attached...who knew that would be a request?)
I have always been thrilled to sell my work as it is a type of positive validation. As Sally Field said "They like me. They really like me!"
Of course earning some extra money has been wonderful if only to feed my supply addiction and stash. So I think I have always priced fairly. I'm not looking to rip off anyone but entice by design, good pricing and heart.
Then there are holiday sales....a not so positive experience for me over the years but I didn't want to be left out so I joined those promotions. Selling scarves in July kind of yells for a price reduction and I've done it. Not to great success,though.
Back to school, Halloween and then Cyber Monday and I see fellow crafters marking down their creative endeavors by 15-20-30 even 40%!!!! I'm confused so I posted a query on Facebook.
Responses varied but many agreed that their prices were fair and marking them down was a hurtful loss. And, like my experience, they really didn't work. I understand the desire to drum up business, get positive feedback or move older pieces but the profit margin for many is so slight, a sale hurts.
I say, do what you love, love what you do and don't devalue yourself. Does that mean I'll never have a sale or a discount or free shipping? Maybe. Maybe not. But I don't think I'll allow myself to follow the big box pack....I'm not in that league and don't want to be. I don't have items in the $100+ range, far from it and although more sales are always welcome, I will not devalue myself just for a sale.
Here's my latest...price firm!!!